Literature rebranding

Client  

DuPont

PROJECT  

Literature Rebranding

Howe  

Created a fresh, cohesive look for the new DuPont following the acquisition of several business lines from Dow.

Results  

Simple, yet eye-catching formats with color-coded mastheads helped to designate market focus (automotive, healthcare, consumer, electronics), and provide solution-based information at-a-glance.